See what Google would reject in your feed.

Paste your feed URL — the export your platform already generates — and see in seconds what Google Shopping, Meta and price comparators would reject. On Shopify, your store's address is enough. Free, no account needed. Every check it runs, listed.

Feed quality: Fair9 of 12 products need something fixed (EUR).

7 products have no valid barcode (GTIN)Google may show these less often. Add barcodes in your store. Invalid codes are left out of the feed.Why Merchant Center flags this: “Limited performance due to missing identifiers [gtin]” →

2 products have no imageGoogle and Meta list an image as required. Add a product photo in your store.Why Merchant Center flags this: “Missing value [image_link]” →

3 products have no descriptionGoogle and Meta list description as required, and Meta asks that it differ from the title. Write a sentence or two in your store; we clean the formatting for each channel.Why Merchant Center flags this: “Missing value [description]” →

1 product has an availability value no channel recognisesGoogle lists in_stock, out_of_stock, preorder and backorder; Meta lists in stock and out of stock. A translated word, a yes/no or a typo is not one of these values.Why Merchant Center flags this: “Invalid value [availability]” →

7 products have nothing to identify them byWith no barcode, Google needs the brand and the manufacturer's part number (MPN) together. These have no GTIN and are missing the brand, the MPN or both.Why Merchant Center flags this: “Limited performance due to missing value [brand]” →

3 products have no brandAdd the brand to each product in your store, and check that the feed sends it in the brand attribute. Google requires brand for each product with a clearly associated brand or manufacturer.Why Merchant Center flags this: “Limited performance due to missing value [brand]” →

1 product has a description under 50 charactersAdd a longer description to these products in your store.Why Merchant Center flags this: “Missing value [description]” →

11 products have the spaced "in stock" spellingMeta lists the spaced form. Google's current spec lists in_stock with an underscore. Each feed uses the spelling in that channel's documentation.Why Merchant Center flags this: “Invalid value [availability]” →

12 products have no Google product categoryWithout it, Google assigns a category itself. Pick the closest value from Google's product taxonomy and set it in your export. Or map your own categories to Google's once, on the Categories page, and every product in them gets it. A feed is valid without it, so this doesn't count against the score.Why Merchant Center flags this: “Invalid value [google_product_category]” →

1 product is out of stockThey are marked out of stock in the feed. Meta does not show out-of-stock products in ads. No action needed.

8 of the 8 product pages we opened didn't loadA channel visits the link before it will show a product, and drops the ones that don't answer. A page that redirects to a category, a product taken offline, or a storefront that blocks visitors it doesn't recognise all look like this from the outside. Open one of the links in a private browser window to see what a channel sees.

Image sizes look fine in the 10 we checkedFrom 31 January 2027 Google requires product images of at least 500×500 pixels. Google states it will optimize some smaller images; those show a warning in Merchant Center. A feed file contains the address of each image, not its size, so the check downloads a sample of your images and measures them.

Products that need the most attention

Espresso Cup Pair 80ml18.00 EUR

no imageno barcodeno identifierno descriptionout of stock

Marble Coaster Set of 416.50 EUR

no barcodeno identifierno descriptionno brand

Soy Candle 220g — Cedar & Amber19.50 EUR

no barcodeno identifierno brand

Waffle Bath Towel — Charcoal29.00 EUR

no barcodeno identifierno description

Ceramic Vase 24cm — Off-White32.50 EUR

no barcodeno identifierno brand

What we'd fix in this feed

12 values we rewrite for you, taken from the feed you just checked — no account needed to read them. Every line below is computed from your own data; nothing here is invented.

Translate stock words the channels don't know 1availability

availablein_stock

Write availability the way Google's spec spells it 11availability

in stockin_stock

out of stockout_of_stock

And what we won't touch. These need a decision or a value only you have. We'd rather leave a field empty than fill it with something plausible.

Missing barcodes 7A GTIN is assigned by the manufacturer and exists nowhere in your feed. Inventing one matches your product to somebody else's listing, which is worse than having none — the barcode guide covers where to find them.

Missing images 2There is no photo in the file to repair. The product needs one uploaded.

Missing descriptions 3Google compares the feed description with the one on the product page, so a description written here and not there is a mismatch we'd have created.

Fix these 10 issues — and keep them fixed

Connect your store and get clean, always-fresh feeds for Google, Meta, Bing and price comparators — with a guided fix for every issue above.

Fix these automatically — start 7-day trial

Reading your feed — this takes a few seconds on a large catalog.

Where do I find my feed URL?

A feed URL is the address of the file your store generates for Google Shopping or a price comparator, usually ending in .xml or .csv. It is not your store's homepage or a product page.

Already in Merchant Center? Products → Data sources → click your source. The “File URL” or “Fetch URL” shown there is the one to paste.

Shopify. You don't need one: paste your store's address (yourstore.com) and we read its public product list directly. Barcodes aren't in that list, so for the full check connect your store to FeedRobin. If you use a feed app, its settings page shows the feed link and that works here too.

WooCommerce. Your feed plugin lists the URL under its feeds tab. No plugin yet? Ours is free in the WordPress directory. Step by step in our WooCommerce guide.

Heureka, Compari, Árukereső. The XML link you registered in the portal's merchant admin works here too.

No feed yet? Run the check on a sample feed to see what a report looks like.

We fetch the URL once to run the check and don't store your products. Reads Google Shopping XML, Heureka/Compari-style XML and CSV exports.